100 % efficiency
of the information with “Dialog”
There are several moment we are emphasizing for the successful advertisement of a product or activity, which the advertisers shall present to the readers:
First – Reaching the potential clients of Dialog newspaper is possibly the most prior regional media in this relation. With its large circulation and way of distribution, the desired information (advertisement) reaches to 100 000 (one hundred thousand) households and companies, without any conditions, hindrances and barriers.
The free delivery to the post boxed to almost all households in Varna, makes this newspaper absolutely acceptable and enters in all household through a natural and unostentatious manner.
The privately created organization for non-address distribution to the post boxes guarantees that each copy reaches the end readers.
The distribution in the biggest chain of supermarkets in Varna is implemented every Saturday and Sunday in the most precise way – “hand to hand”, as in this way the principle for the price of every copy, despite its free format, is followed.
Main ideas
1. Our concept is clear and oriented to the results - we have created a media, which does not aim to be an advertising booklet, but a newspaper, charged with positive and constructive energy, revealing good and beautiful in our life.
2. Genre diversity – another priority of our newspaper, aiming to direct Dialog newspaper entirely to the mass reader, without limitations in the age, sex and social affiliations.
Successful advertising in Dialog newspaper
1. Dialog newspaper would like to form a high media standard, that on the one side will provide interesting and valuable knowledge and advices for their life to a wide age range of readers, and on the other side, our advertisers will reach naturally the result demanded by a delicately disposed, thematically selected and unostentatious advertising campaign. Thus a reasonable balance between the interests of the readers and our business partners can be achieved.
2. In this format Dialog newspaper rises its trust rating, as well for the readers as for its advertisers
3. With every other copy, the quality of the resource, namely articles, advices and useful information is improving and getting better. This is the leading factor for the strong social influence of our media, that more and more residents of Varna are in search of.
Summarizing all this, our motive can be only one - to reach 200 000 (two hundred thousand) copies in circulation of the most useful and read newspaper in Varna in the nearest future.
Varna is already carrying on its dialogue – take part in it!
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